Effective Health Communication Within the Current Information Environment and the Role of the Federal Government: Proceedings of a Workshop (2023)
Chapter: Appendix E: Insights from Expertise and Human Capital for Research and Evaluation in Federal Health Communication Breakout Sessions
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Appendix D: Insights from Data and Information Systems Breakout Sessions
Appendix E
Suggested Citation:
"Appendix E: Insights from Expertise and Human Capital for Research and Evaluation in Federal Health Communication Breakout Sessions." National Academies of Sciences, Engineering, and Medicine. 2023. Effective Health Communication Within the Current Information Environment and the Role of the Federal Government: Proceedings of a Workshop. Washington, DC: The National Academies Press.
doi: 10.17226/27210.
Appendix E
Insights from Expertise and Human Capital for Research and Evaluation in Federal Health Communication Breakout Sessions
What resources do we have inside or outside of government to address that challenge?
- Large national surveys are good for some forms of research and evaluation but are not always nimble or modifiable to address specific evaluation needs. (Niederdeppe)
- Communication scientists and communication professionals are housed within many agencies. (Niederdeppe)
What are examples of successful efforts that could we learn from?
- Tobacco Centers of Regulatory Science or broader funding for tobacco regulatory science, which is a partnership between the U.S. Food and Drug Administration and the National Institutes of Health and provides science that directly informs questions of concern to regulators of tobacco products. (Niederdeppe)
- The National Academies of Sciences, Engineering, and Medicine’s Societal Experts Action Network, which provides rapid-response social, behavioral, and economic research for decision making. (Niederdeppe)
What resources are most needed to make progress on this priority/challenge?
- Time needed to demonstrate the value of research and evaluation and for effectively communicating with various audiences. (Niederdeppe)
- Frameworks and templates for research and evaluation. (Niederdeppe and Yanovitzky)
Suggested Citation:
"Appendix E: Insights from Expertise and Human Capital for Research and Evaluation in Federal Health Communication Breakout Sessions." National Academies of Sciences, Engineering, and Medicine. 2023. Effective Health Communication Within the Current Information Environment and the Role of the Federal Government: Proceedings of a Workshop. Washington, DC: The National Academies Press.
doi: 10.17226/27210.
- Agreement about indicators and outcomes that are important to evaluate across programs to facilitate comparisons and build institutional knowledge. (Yanovitzky)
- Connected data systems that can be appropriately disaggregated to support research and evaluation in equitable ways. (Yanovitzky)
- Transparent data sources that describe rather than prescribe information to minimize politicization. (Yanovitzky)
Who else should be involved in addressing this challenge/priority?
- The National Academies, as a uniquely well-positioned organization to bridge cross-agency questions. (Niederdeppe)
- High-level leadership in federal agencies to both invest in and support communication research and evaluation. (Niederdeppe)
- Boundary spanners to build capacity to connect research and practice. (Yanovitzky)
- Communication professionals working with decision makers. (Yanovitzky)
Suggested Citation:
"Appendix E: Insights from Expertise and Human Capital for Research and Evaluation in Federal Health Communication Breakout Sessions." National Academies of Sciences, Engineering, and Medicine. 2023. Effective Health Communication Within the Current Information Environment and the Role of the Federal Government: Proceedings of a Workshop. Washington, DC: The National Academies Press.
doi: 10.17226/27210.
Suggested Citation:
"Appendix E: Insights from Expertise and Human Capital for Research and Evaluation in Federal Health Communication Breakout Sessions." National Academies of Sciences, Engineering, and Medicine. 2023. Effective Health Communication Within the Current Information Environment and the Role of the Federal Government: Proceedings of a Workshop. Washington, DC: The National Academies Press.
doi: 10.17226/27210.
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